Audit
I pressure-test your ICP, targeting, sequences and tooling, and pinpoint what is missing before you hire.
For seed to Series A B2B SaaS founders launching or rescuing their first BDR hire. This is the work I did before the practice moved local. I still take it on, by referral.
I pressure-test your ICP, targeting, sequences and tooling, and pinpoint what is missing before you hire.
ICP doc, messaging, sequences, comp plan and ramp milestones, ready on the rep’s first day.
I sit on the interview panel with a rubric, then coach you and the rep through ramp so the playbook sticks.
At an early-stage B2B SaaS startup I built the outbound playbook from scratch and hit it. That same system, from ICP targeting through messaging and daily rep workflow, is what I install for founders making their first hire.
Bring your current sequences and your last two months of pipeline. I will tell you whether a hire is the answer yet.